Sea of Possibilities

I have always loved the sea. It is a place of joy and a source of inspiration for me. It offers extraordinary details when you're patient and curious to look and absorb its beauty. You can see the pieces we are working on are inspired by the amazing little creatures in the ocean, the seashells, starfish, octopus... Sadly many of these animals and their habitats are threatened from driftnets, long lining, over fishing, climate change, and pollution. With this small collection we want to raise the awareness of Heal the Bay, the local organization right in my neighborhood dedicated to improving the quality of the Santa Monica Bay and our beaches. Wherever you are I hope we would all learn to respect and preserve our nature, and support any charity that helps to sustain our oceans and eco system.















See the entire Ocean collection!

Pinterest: The Ultimate Eye Candy

The Urban Dictionary defines the phrase eye candy as something "pleasing to the senses. Can be a person, a film, a sunset, a flower, or anything else you can see." At Pinterest you'll find images of all of the above and so much more. So it really doesn't surprise me that more than 60% of pinners are female. Not only do we love beautiful things but more importantly we desire to collect, categorize and treasure them.  Just look at the number of aisles devoted to scrapbooking at your nearby craft store. Pinterest is very much like an online personal scrapbook. The best part is that you can leave it as a constant work in progress without the usual cleanup.

http://pinterest.com/zarozenia

     
Although Pinterest has been around for over a year it seems like it boomed overnight! Suddenly everyone tired of the constant chatter through Facebook and desired something more visually appealing and with less work surrounding an update. In fact, according to The Huffington Post, Pinterest users spend more time pinning then Facebook users spend browsing their status updates. I myself am quite guilty of this. How can I resist? The imagery alone keeps me captivated.  I find that I am so easily engaged by the wealth of new pins to sift through and add to my own personal boards that I'm barely able to keep track of the time. Before too long it is past midnight and I'm fighting myself to close the laptop and catch some beauty rest.  Simply put Pinterest is addicting.

As a Mother of 3 who loves all things beautiful, I am able to mix collections of recipes on one board with sought out treasures like fashions and accessories in another. Now that Spring is on the horizon I can even assign a board for such that houses not only the color schemes made famous by fashion week but also a wealth of gorgeously blooming florals and new ideas for home decor. There is simply no right or wrong way to set up boards that help showcase your own unique characteristics. I happen to think that this is what keeps most pinners enthralled day after day.  You are able to tell a story about yourself completely through pictures.  What is your style? Where would you like to travel? Who inspires you? What motivates you?  


One of the neatest things about Pinterest is that the platform seems perfect for online boutiques looking to sell their goods by way of enticing photos. Those who have taken the time to create boards surrounding their products and what inspired them are very appealing to me personally.  Some of my favorites would be the girls of Amy Kathryn, Lace Affair, ModCloth and of course Hovey Lee! They each do an amazing job of showcasing a bit of themselves throughout their pin selections. Thankfully more boutiques are finding Pinterest a wonderful (and easy) way to engage their customers and fans in just this manner. I definitely believe we are going to see more changes to how products are consumed by way of this newly added media giant . As a pinterest power user, so my husband calls me, I look forward to watching Pinterest make more boutique-like products relevant than ever before. After all these are my most favorite places to pin and shop! 

What are you pinning? Feel free to share your link!

Happily Contributed by,

Diana Porcano 

Tweet @sassydianamarie

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Let's Pin!