Tuesday, July 28, 2009

eco chic, eco fabulous.

There is absolutely no need to compromise the environment for fashion. Check out these amazing looks, organic, affordable, and oh so chic.

Loomstate presents Keds for Barneys. "The collection includes five prints based on the Keds classic Champion® silhouette, priced at $75 a pair, each comprised of 100% certified organic uppers and linings, nickel free eyelets and 100% recycled insole boards. To further reduce the product’s carbon footprint, Keds will take recycled shoeboxes and re-purpose them as the shoeboxes for the Keds by Loomstate collection. ''It could not be more perfect timing to bring into the fashion forefront the rich, classic, American heritage that Keds initiated in 1916,” said Julie Gilhart, senior vice president, fashion director of Barneys New York. “Mixing the tradition of Keds with the new stylish, organic culture of Loomstate and the search for integrity and quality of product at Barneys makes for an amazing project and a perfect collaboration.” ( http://loomstateactnatural.blogspot.com/ )

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